Friday, 14 July 2023

MSR TV Adverts & Trailers

Sega Europe really tried to push Metropolis Street Racer by creating TV adverts and purchasing prominent 'time slots' for their broadcast.   Here is a news article from the UK's Official Dreamcast Magazine about this:


The first advert is around 30 seconds long.  The English language version (left) has what sounds like a female vocal being put through a 'digital meatgrinder' - I sincerely hope that was an encoding error!  The French version (right) thankfully lacks this sound.



Update: I've also just found a German TV advert on Youtube (see below)!  Completely different to the ones above. 


 
There were also trailers present on VHS promotional tapes.  I think the one below was displayed at the 'Dreamcast Premiere' event (Empire Cinema in Leicester Square, London.  3 September 2000) although the Gary Numan "Cars" track has been replaced.


The final one (below) is just a longer version of the introduction found on the game disc.



Unfortunately none of this really worked out as Metropolis Street Racer sold less than 20,000 copies in Europe.  Far more copies were sold in the USA with less hype and a standard magazine advert/web advert campaign.

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